After getting her first motorcycle, Cait found it really hard to find womens riding gear available for her to try on. She knew that there were some great companies out there but could not find it in stores anywhere. This inspired her to create the California Moto Market! What started as a local womens motorcycle gear shopping event has been growing into a multi destination roadshow that has making its way across the USA. She has pop-ups planned in Denver, Chicago and Seattle and much much more in 2019. Read on to learn more!
I grew up in the Chicago suburbs, spending every winter on snowmobiles (which is practically required there) and vaguely remember my mother telling me never to get on the back of a motorcycle! I have been a hairdresser for nearly 10 years now, and will probably always keep that up. I almost don’t remember what it was like before motorcycles came into my life, and I think I’m really ok with that!
My first bike was a 1980 Honda Hobbit Moped. I might have bought it just for the name.. But the second I took off on that thing, the whole world shifted. About a year later, I sold it for gas money to get to California and once I was out here, I picked up a mint 1976 Kawasaki KH100. I found a helmet off Craigslist, a leather jacket at the thrift store, and set off learning how to shift in my neighborhood. I learned how to clean and tune a carb, rewire turn signals, and clean rust out of a tank. I even hauled that thing out to Babes Ride Out 4 ! It didn’t like being away from sea-level and mostly didn’t run.. But that definitely lit a fire in me. A month later I borrowed my friend Jayme’s Yamaha SR400 and after a quick 2 months and 2k miles.. I sold my car and bought my first Moto Guzzi V7. Might as well go all-in, right?
Somewhere along the way I started looking for riding gear, figuring that with the large amount of daily-riders in SoCal, it should be relatively easy to find some decent options. Oh boy, was I wrong. Here I was in motorcycle Mecca, and my only options are overly branded Harley jackets or sportbike-style track leathers, or even worse: riding gear designed by men who have only been described what a woman looks like, but has never seen one in person.
Now, there were definitely companies making awesome women’s riding gear back then.. but was it available in local retailers? Hell no. Were they interested in stocking it for us? Also hell no.
This was the inspiration behind starting California Moto Market.. Bring together all the companies making women’s motorcycle gear in one place, so women can try things on in person and leave with the gear they love. [It’s not a new concept.. Stores have literally existed for centuries.] The side effects we’ve seen in the 3 years we’ve been running this market have been numerous.. riding groups started, brands created and launched, connections and collaborations everywhere.. we didn’t start the fire- but we sure as hell fanned the flames.
Our goal has been the same from the beginning: Get the gear to the ladies. One thing has shifted though, and that was how far we are willing to travel to make our point. Last year was the first time that the Moto Market has ventured outside of California, and it was interesting to see the reactions. Here we are bringing Stellar Moto Brand and Tobacco Motorwear to states that aren’t even used to wearing helmets… It’s been incredible seeing these women finally find something that fits them well, looks great, and offers all the protection they need while riding.
And this year.. Well we’ve set our sights even further! We’ve checked San Rafael, Austin and Orange County off our list, with Denver, Chicago, Seattle and Las Vegas ahead of us! We’re so excited to work with local makers and share our favorite SoCal brands. The best way to find out where we’re going and who’s coming with is to follow us on Instagram: @californiamotomarket or check out our website www.californiamotomarket.com.
2019 Pop-Up Schedule
Sunday July 28th, 11am-6pm
Triumph of Seattle
7409 Aurora Ave, Seattle, WA
More dates to follow, click HERE to stay updated